Price Media

Hi! I’m Jennie Price and welcome to my media world.

I grew up in Santa Barbara where I was often found at the beach, by a pool, but mostly, on a tennis court. I even attended UCSB; I guess you could say that I’m a true SB gal. Post college, I spent several years taking a break from school or from getting a “real job” and honed my ski skills on Baldy Mountain in Sun Valley, ID. It was those two years I was able to decide what I really wanted to do with my life, and that was film production. So I packed my bags for LA.

I’ve been living and breathing all things media since 2006 when I got into the ad world but prior to that, I worked in commercial and music video production, so yes, it’s been a long, wild ride.

When I think back on all the great experience I’ve had as an advertising account manager and what really excites me, it’s always been working with my clients and getting to know them and understand their business goals. As a seasoned account manager, building and growing relationships with my clients is what I enjoy most (well, other than data, more on that later). Learning how I can leverage what I know to get the results you’re after is what truly ignites me.

My advertising career started with the retail giant, Ross Stores, where I was the main point of contact for the marketing department and worked on their TV, radio print and social media campaigns for nearly 15 years. That’s where I learned to understand effective ad campaigns that move the needle from top to bottom of the funnel. Additionally, I’ve been lucky enough to work on myriad other types of accounts, B2B, government, non-profit, QSR and many others. I have a broad understanding of omni-channel media campaigns, from the content to the media planning to gaining insights from campaign data, I truly enjoy the entire process.

Media reporting and understanding the data has become my latest passion. A recent client had me learning and exploring absolutely every media channel available in Santa Barbara and Ventura Counties and from that experience, I was really able to grow my local media chops and dig into the specific media channels available and how to utilize those channels strategically. I devour data and metrics and want to leverage my knowledge to help you and your organization.